Description : Joseph Campbell, arguably the greatest mythologist of our time, was certainly one of our greatest storytellers. This new cloth edition of The Hero's Journey, published to celebrate the 100th anniversary of Campbell's birth, recounts his own quest and conveys the excitement of his lifelong exploration of our mythic traditions, what he called "the one great story of mankind."
Description : Explores the literary theme of the hero's journey in twenty essays covering works by authors as varied as Virgil and Maxine Hong Kingston.
Description : Examines myths and folk tales from around the world in an attempt to understand the symbolism of the hero as it appears in the mythologies and religions of mankind.
Description : This book provides an overview of the hero journey theme in literature, from antiquity to the present, with a focus on the imagery of the rites of passage in human life (initiation at adolescence, mid-life, and death). This is the only book to focus on the major works of the literary tradition, detailing discussions of the hero journey in major literary texts. Included are chapters on the literature of Antiquity (Sumerian, Egyptian, Biblical, Greek, and Roman), the Middle Ages (with emphasis on the Arthurian Romance), the Renaissance to the Enlightenment (Shakespeare, Milton, Marvell, Pope, Fielding, the Arabian Nights, and Alchemical Illustration), Romanticism and Naturalism (Coleridge, Selected Grimm's Tales, Bront%, Bierce, Whitman, Twain, Hawthorne, E.T.A. Hoffman, Rabindranath Tagore), and Modernism to Contemporary (Joyce, Gilman, Alifa Rifaat, Bellow, Lessing, Pynchon, Eudora Welty).
Description : A comic hero or heroine also goes on a journey, but for the comic hero, it's often quite, quite different. The hero decides to go on the adventure; the comic hero often has no choice. The hero has a wise old man; the comic hero often meets an idiot who inadvertently says something that can teach him a thing or two. Steve Kaplan will show you the diverse paths that comedy takes in The Comic Hero's Journey.
Description : Joseph Campbell famously defined myth as ''other people's religion.'' But he also said that one of the basic functions of myth is to help each individual through the journey of life, providing a sort of travel guide or map to reach fulfillment - or, as he called it, bliss. For Campbell, many of the world's most powerful myths support the individual's heroic path toward bliss. In Pathways to Bliss, Campbell examines this personal, psychological side of myth. Like his classic bestselling books Myths to Live By and The Power of Myth, Pathways to Bliss draws from Campbell's popular lectures and dialogues, which highlight his remarkable storytelling and ability to apply the larger themes of world mythology to personal growth and the quest for transformation. Here he anchors mythology's symbolic wisdom to the individual, applying the most poetic mythical metaphors to the challenges of our daily lives. Campbell dwells on life's important questions. Combining cross-cultural stories with the teachings of modern psychology, he examines the ways in which our myths shape and enrich our lives. He explores the many insights of Carl Jung; the notion of self as the hero; and how East and West differ in their approaches to the ego. The book also includes an extensive question-and-answer session that ranges from mythological readings of the Bible to how the Hero's Journey unfolds for women. With his usual wit and insight, Campbell draws connections between ancient symbols and modern art, schizophrenia and the Hero's Journey. Along the way, he shows how myth can help each of us truly identify and follow our bliss.
Description : Contemporary myths, particularly science fiction and fantasy texts, can provide commentary on who we are as a culture, what we have created, and where we are going. These nine essays from a variety of disciplines expand upon the writings of Joseph Campbell and the hero’s journey. Modern examples of myths from various sources such as Planet of the Apes, Wicked, Pan’s Labyrinth, and Spirited Away; the Harry Potter series; and Second Life are analyzed as creative mythology and a representation of contemporary culture and emerging technology.
Description : What do you want most out of life? How can you find true and lasting happiness? How can you not only survive but thrive in the midst of all of your stress? Answering these questions can involve the same kind of hero's journey that we find in Star Wars, Harry Potter, the Lord of the Rings, Wonder Woman, and in so many of our favorite stories and in real people we admire who we know or have heard about. Positive Psychology is the science of happiness and what makes life worth living. It may be our best hope for completing our most important hero's journey to the kind of life that we long for and which bring lasting rewards and satisfaction. This book was designed to be a road map for your adventure and a personal companion with what you need for making the most of your life and living it to the fullest. You will find the latest scientific theory and research, inspiring examples of hero's journey stories, and personal exercises that will enable you to create and discover a life of joy, happiness, meaning, and fulfillment. These have been part of a popular and highly-rated university positive psychology course taken by over 3,000 students and consistently resulting in increased happiness and well-being. You will learn how to identify what will make you most happy and, most important, how to develop the positive qualities and strengths you need to achieve it. These will include things like courage, creativity, gratitude, hope, humor, mindfulness, perseverance, resilience, spirituality, and wisdom and practical suggestions for how you can use and benefit from them every day. The stories in the book include real life hero's such as Abraham Lincoln, Maya Angelou, Nelson Mandela, Mother Teresa, and Mahatma Gandhi and references to fictional heroes in familiar stories like Star Wars, Harry Potter, and the Lord of the Rings. These stories are used to illustrate how you can put positive psychology into practice in accomplishing your most cherished and important goals. The exercises include the best of those developed and tested in positive psychology research. They will enable you to identify, develop, and use your strengths; to see, create, and savor more good things in your life; to develop better relationships with other people; and to envision your best possible future and a clear the path for making your own hero's journey to realizing it.
Description : Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now—especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis. The Five C Cycle drives the creation and documentation of a targeted content marketing strategy, and allows you to approach your content marketing campaign with confidence. By helping you determine your company's focus, uncover your customers' experience with data, develop channel promotions across social platforms, create actionable online content, and use closed-loop analysis to build on previous success, this will become your go-to content marketing guide. Content marketing entails creating and curating content online via blog posts, social media platforms, and more. The goal is to acquire and retain customers by creating content that brings value to their lives, and that encourages them to engage with your brand. This easy-to-understand guide will help you do just that. Analyze customer data to better understand your target audience's journey Leverage social platforms, such as Facebook and Twitter, to develop channel promotions Create and curate intelligent, engaging content that leads to action Build upon your previous success with closed-loop analysis Whether you work for a large corporation, are part of a small business, are a solo thought leader, or are an educator, Content Marketing Strategies For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies.