Description : This book is about the death of the garment industry in Nepal and the Maoist-led labour uprising that followed.
Description : Like no event in history, the real estate appraisal industry has been slandered, steered, and stomped into submission. Charged and convicted of a crime they did not commit. Big banking is leading a new revolution, taking real estate appraisers out of the mortgage lending process. Enter computerized home valuation services, being promoted as the "technology-based" saviors to the home buying public. The greatest sales job ever, sold to a real estate weary public who just wants to know they are paying a fair price. Discover the misinformation that is killing an entire industry that consumers need now more than ever before. Caveat Emptor!
Description : In this seminal book, Christopher Johnson writes a full-scale study of the rise and decline of industrialization in the Bas-Languedoc region of France. Working within a broad 200-year frame, Johnson examines the process of how and why a successful industrial region transformed itself to agriculture. Johnson is primarily interested in de-industrialization, which sets him apart from previous historians who have studied regions only in terms of the growth toward industrialization.
Description : Why did the financial scandals really happen? Why are they continuing to happen? In The Death of Corporate Reputation, Yale's Jonathan Macey reveals the real, non-intuitive reason, and offers a new path forward. For over a century law firms, investment banks, accounting firms, credit rating agencies and companies seeking regular access to U.S. capital markets made large investments in their reputations. They treated customers well and sometimes endured losses in transactions or business deals in order to sustain and nurture their reputations as faithful brokers and “gate-keepers.” This has changed completely . The existing business model among leading participants in today’s capital markets no longer treats customers as valued clients whose trust must be earned and nurtured, but as one-off “counter-parties” to whom no duties are owed and no loyalty is required . The rough and tumble norms of the market-place have replaced the long-standing reputational model in U.S. finance. This book describes the transformation in American finance from the old reputational model to the existing laissez faire model and argues that the change came as a result of three factors: (1) the growth of reliance on regulation rather than reputation as the primary mechanism for protecting customers and (2) the increasing complexity of regulation, which made technical expertise rather than reputation the primary criterion on which customers choose who to do business with in today’s markets ; and (3) the rise of the “cult of personality” on Wall Street, which has led to a secular demise in the relevance of companies’ reputations and the concomitant rise of individual “rain-makers” reputation as the basis for premium pricing of financial services. This compelling book will drive the debate about the financial crisis and financial regulation for years to come -- both inside and outside the industry.
Description : B2B buyer behavior has changed - now it's your turn. B2B buyers have changed the way they evaluate and purchase goods and services-yet most B2B suppliers still approach their markets with hyped-up, propaganda-like messages. The challenge now is for such companies to move from spouting propaganda to establishing credibility. From the role of salesperson to that of a customer advocate. And from broadcasting self-recommendations toward a more powerful model where people recommend the company and its products to their peers. The Death of Propaganda presents Three Voices strategy, a step-by-step recipe for meeting this challenge via three distinct modes of stakeholder engagement: Voice of Company; Voice of Industry; and Voice of Customer. All three Voices need to be integrated into top-level business strategy, and incorporated into marketing and communication plans to fully address the needs of the new breed of B2B buyer.