Confessions of the Pricing Man

Written By Hermann Simon
Confessions of the Pricing Man
  • Publsiher : Springer
  • Release : 20 October 2015
  • ISBN : 3319204009
  • Pages : 221 pages
  • Rating : 5/5 from 1 reviews
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Download or read book entitled Confessions of the Pricing Man by author: Hermann Simon which was release on 20 October 2015 and published by Springer with total page 221 pages . This book available in PDF, EPUB and Kindle Format. The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the bargain store, price is the most powerful and pervasive economic force in our day-to-day lives and one of the least understood. The recipe for successful pricing often sounds like an exotic cocktail, with equal parts psychology, economics, strategy, tools and incentives stirred up together, usually with just enough math to sour the taste. That leads managers to water down the drink with hunches and rules of thumb, or leave out the parts with which they don’t feel comfortable. While this makes for a sweeter drink, it often lacks the punch to have an impact on the customer or on the business. It doesn’t have to be that way, though, as Hermann Simon illustrates through dozens of stories collected over four decades in the trenches and behind the scenes. A world-renowned speaker on pricing and a trusted advisor to Fortune 500 executives, Simon’s lifelong journey has taken him from rural farmers’ markets, to a distinguished academic career, to a long second career as a n entrepreneur and management consultant to companies large and small throughout the world. Along the way, he has learned from Nobel Prize winners and leading management gurus, and helped countless managers and executives use pricing as a way to create new markets, grow their businesses and gain a sustained competitive advantage. He also learned some tough personal lessons about value, how people perceive it, and how people profit from it. In this engaging and practical narrative, Simon leaves nothing out of the pricing cocktail, but still makes it go down smoothly and leaves you wanting to learn more and do more—as a consumer or as a business person. You will never look at pricing the same way again.

Confessions of the Pricing Man

Confessions of the Pricing Man
  • Author : Hermann Simon
  • Publisher : Springer
  • Release Date : 2015-10-20
  • Total pages : 221
  • ISBN : 3319204009
GET BOOK

Summary : The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to ...

Price Management

Price Management
  • Author : Hermann Simon,Martin Fassnacht
  • Publisher : Springer
  • Release Date : 2018-12-11
  • Total pages : 558
  • ISBN : 3319204009
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Summary : In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice. Going beyond the traditional ...

Many Worlds One Life

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  • Publisher : Copernicus
  • Release Date : 2022-02-08
  • Total pages : 212
  • ISBN : 3319204009
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Summary : In this engaging, insightful, and inspiring narrative, Hermann Simon, the world-renowned management thinker, consultant, pricing expert, entrepreneur, and leading authority on the "hidden champions" business model, highlights the influences on his remarkable journey from humble origins on a German farm to advising and sharing the stage with global leaders in ...

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  • Publisher : No Exit Press
  • Release Date : 2004
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  • ISBN : 3319204009
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Summary : Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone ...

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  • Author : Julius Bernstein
  • Publisher : Unknown
  • Release Date : 1876
  • Total pages : 304
  • ISBN : 3319204009
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Summary : Read online The Five Senses of Man written by Julius Bernstein, published by which was released on 1876. Download full The Five Senses of Man Books now! Available in PDF, ePub and Kindle....

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  • Publisher : Dog Ear Publishing
  • Release Date : 2010-05
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  • ISBN : 3319204009
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Summary : Confessions of a Government Man is filled with astute, often hilarious memoirs of Alan Greenberg's thirty-nine year career with the U.S. General Services Administration. His real-life tales of deception and sleight-of-hand maneuvers in high government places include a cast of characters worthy of Hollywood. A few of his stories ...

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  • Publisher : MIT Press
  • Release Date : 2000
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  • ISBN : 3319204009
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Summary : This book probes the ethical structure of contemporary medicine in an argumentaccessible to lay readers, healthcare professionals, and ethicists alike....

Confessions of a Thirteenth Man

Confessions of a Thirteenth Man
  • Author : John Harms
  • Publisher : Virago Press
  • Release Date : 1999-01-01
  • Total pages : 305
  • ISBN : 3319204009
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Summary : For years, John Harms dreamed he would play Test cricket. He dreamed of sweet off-drives, long-haul flights and days of champagne punting. Reality, however, intervened, in the form of an observable absence of ability, a peerless resistance to hard work and a complete lack of style. So he became a ...

Confessions of an Infallible Man The Secret Memoir Of Pope Leo X

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  • Author : Stanley Wallerstein
  • Publisher : Lulu Press, Inc
  • Release Date : 2013-03-12
  • Total pages : 212
  • ISBN : 3319204009
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Summary : Giovanni de Medici (Pope Leo X), the son of Lorenzo, the Magnificent, was a corrupt, fiscally irresponsible, decadent homosexual whose quest to restore the Medici family to its former glory nearly bankrupted the Catholic Church. He waged an indefensible war in a failed attempt to build a family empire. He ...

The Confessions of a Con Man

The Confessions of a Con Man
  • Author : Will Irwin
  • Publisher : Unknown
  • Release Date : 1909
  • Total pages : 182
  • ISBN : 3319204009
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Summary : Read online The Confessions of a Con Man written by Will Irwin, published by which was released on 1909. Download full The Confessions of a Con Man Books now! Available in PDF, ePub and Kindle....

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  • Publisher : Unknown
  • Release Date : 1854
  • Total pages : 408
  • ISBN : 3319204009
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Summary : Read online Confessions of a Converted Infidel written by John Bayley, published by which was released on 1854. Download full Confessions of a Converted Infidel Books now! Available in PDF, ePub and Kindle....

Confessions of a Converted Infidel with lights and shades of itinerant life and miscellaneous sketches Third edition

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  • Author : John Bayley
  • Publisher : Unknown
  • Release Date : 1856
  • Total pages : 408
  • ISBN : 3319204009
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Summary : Read online Confessions of a Converted Infidel with lights and shades of itinerant life and miscellaneous sketches Third edition written by John Bayley, published by which was released on 1856. Download full Confessions of a Converted Infidel with lights and shades of itinerant life and miscellaneous sketches Third edition Books now! ...

Confessions of an Economic Hit Man

Confessions of an Economic Hit Man
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  • Publisher : Berrett-Koehler Publishers
  • Release Date : 2004-11-09
  • Total pages : 250
  • ISBN : 3319204009
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Summary : Perkins, a former chief economist at a Boston strategic-consulting firm, confesses he was an "economic hit man" for 10 years, helping U.S. intelligence agencies and multinationals cajole and blackmail foreign leaders into serving U.S. foreign policy and awarding lucrative contracts to American business....

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  • Publisher : Melbourne Univ. Publishing
  • Release Date : 2010-11-08
  • Total pages : 256
  • ISBN : 3319204009
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Summary : The 2010 federal election campaign had more twists, conspiracies and betrayals than a ripping political thriller. Confessions of a Faceless Man is the day-by-day account of the campaign by one of Labor's 'faceless men'. Paul Howes, head of the Australian Workers' Union, was accused of assassinating Kevin Rudd and installing Gillard ...

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  • Publisher : Lulu.com
  • Release Date : 2021-05-12
  • Total pages : 212
  • ISBN : 3319204009
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Summary : Read online The Confessions Of A Hither man written by Ted Derek Cochran, published by Lulu.com which was released on . Download full The Confessions Of A Hither man Books now! Available in PDF, ePub and Kindle....